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The fashion market is dominated by big corporations. Full stop. These verticals and brand-giants are the ones that rake in the money in fashionland.
Professionally melting trends into products, simplifing them to meet mass appeal, producing them in unbelievably large quantities under varying working conditions. All blurred by huge marketing budgets, and seamless shopping experiences.
Where do all these ideas for trends come from? In most cases, not from the corporations selling them. The trends come from young designers working in their small studios, from fashion students around the world or from creatives on the streets of our cities.
But starting out as a young designer and getting your voice heard is insanely hard to handle, not speaking of taking it to a professional level.
Sadly, in reality most young designers fail. Not from lack of talent but just due to the complexities and hardships of market mechanisms. In the end stands huge talent, never having the chance to live up to its potential...
Fundamentally.
Change it into something more fair and diverse.
Change it into something that mirrors the immense talent out there.
This is exactly where the model of Garmz steps in.
We at Garmz have dedicated ourselves to enable fashion talent.
Garmz works best as a stage for designers to promote and present themselves and their work and get instant feedback from a worldwide audience and future customers.
For successful designs, Garmz provides the handling of the complete production process, at zero cost and risk for the designers. All under their full creative control and copyright.
Garmz offers a complete webshop system, selling fashion to customers worldwide. Including all the backend issues like warehousing, shipping and returns, etc.
And at the end: Profits shared with the designer. Fair and square.